Free Delivery in India | Sirohi Sale - NOW LIVE
Skip to content

I felt that while I have many sarees to wear, I also have many stories to share, for which I had never found the time before. Rather than being stressed and depressed because of the uncertainty the lockdown imposed on everyone, I wanted to turn it into an opportunity.” 

 

The Entre-pun-eur Initiative by Sirohi is a one of its kind virtual chat with some of our favourites from the business industry spanning over environmental, fashion, lifestyle, tech and more areas! In this, we get into a one-on-one discussion with them to learn about their journey in starting their own venture- not merely the technical challenges but all the fun they had in this experience- the puntastic experience of being an entrepreneur!

Introducing the first session from this series, we bring to you Jyotsna Grover Sethi.

 

Image: Jyotsna Grover Sethi in conversation with Gauri Malik, Founder & Director of Sirohi

Jyotsna says hello!

Anyone who has known me for a while, will know that I am a fairly recent convert to sarees. I spent a major part of the adult years of my life living in jeans and tees at home and business suits at work.

My personal journey in the last five years has been a journey of self discovery, along with a journey of discovering some of the treasures of sarees that abound in all parts of our country. And it all started with the #100sareepact in 2015 

Professionally, as I advanced in my career in an international organisation, wearing sarees at work helped me to establish my Indian identity. 

 

Her Journey So Far

 

I started posting regularly on Instagram since the lockdown began. Being a lover of sarees and someone who has travelled quite a bit to saree weaving clusters around India, I felt that while I have many sarees to wear, I  also have many stories to share, for which I had never found the time before. Rather than being stressed and depressed because of the uncertainty the lockdown imposed on everyone, I wanted to turn it into an opportunity.

So I wrote a little story about each one of the sarees I wore and started posting pictures and my stories on Instagram everyday and until you reached out to me, I didn’t even know I was an influencer!

To convey the significance of her experience with all forms of the Indian saree, she tells us, “It's always your saree that carries you, not the other way around.” 

You can check out the Live Video via this link!

Previous Article Next Article

9971 comments

  • https://www.domestika.org/en/projects/390644-gullon-splash-cookie

    Hey everyone! If you’ve been using regular cinnamon, it’s time to upgrade to Ceylon cinnamon—the true cinnamon that’s packed with flavor and benefits! I recently made the switch, and I’m so glad I did. If you haven’t tried Ceylon cinnamon from Sri Lanka, you’re in for a treat. It’s a total game-changer for your recipes and your health!

    Unlike the usual cassia cinnamon, which can be harsh and bitter, Ceylon cinnamon has a smoother, more delicate flavor that really enhances both sweet and savory dishes. Whether you’re sprinkling it on your morning oats or adding it to a curry, it brings a warmth and complexity you won’t get with regular cinnamon. I personally love using Ceylon cinnamon powder in my smoothies and baked goods—its subtle sweetness makes everything taste amazing.

    But it’s not just about the taste! Ceylon cinnamon comes with a ton of health benefits. It’s packed with antioxidants that help fight inflammation, improve digestion, and even regulate blood sugar levels. Since I started adding Ceylon cinnamon to my diet, I’ve noticed better digestion and more steady energy throughout the day. It’s amazing how something as simple as Ceylon cinnamon sticks or powder can make such a big difference!

    So, where to buy Ceylon cinnamon? I’ve found some great online stores that offer Ceylon cinnamon straight from Sri Lanka, and often they have it on sale! Whether you prefer Ceylon cinnamon sticks for brewing tea or powder for your baking, there are tons of options available. I recommend looking for high-quality, organic products to get the best possible cinnamon for your health.

    If you’re ready to enjoy the benefits of true cinnamon, don’t wait! Make the switch to Ceylon cinnamon today—you won’t regret it!

    Juniorlyday on

  • https://classifiedonlineads.net/0/posts/3-Services/27-Other/3195524-DRUERA.html

    Hey everyone! I just had to share my love for Ceylon cinnamon, also known as true cinnamon, which I discovered recently, and it’s quickly become my favorite spice. If you’ve been using the regular stuff, you might want to consider switching to Ceylon cinnamon from Sri Lanka—trust me, it’s worth it.

    The difference between Ceylon cinnamon and regular cinnamon (cassia) is huge. Ceylon cinnamon is much milder and sweeter, with a subtle flavor that doesn’t overpower your dishes. I’ve been using Ceylon cinnamon powder in my coffee, on my breakfast oats, and even in savory dishes like chili, and the flavor is just perfect. If you like a gentle, aromatic cinnamon, Ceylon is definitely the way to go.

    But it’s not just the flavor that sold me on Ceylon cinnamon—the benefits are amazing too! For starters, Ceylon cinnamon has lower levels of coumarin, a compound that can be harmful in large amounts and is found in most cassia cinnamon. Plus, it’s packed with antioxidants, helps balance blood sugar, and supports heart health. Since I started using it regularly, I’ve felt an improvement in my energy levels, and I don’t experience those afternoon sugar crashes anymore.

    Wondering where to buy Ceylon cinnamon? I found several online stores that sell Ceylon cinnamon sticks and powder sourced directly from Sri Lanka. They often have Ceylon cinnamon on sale, so you can stock up without breaking the bank. I’ve been getting mine from these trusted retailers, and the quality is always top-notch.

    If you’re ready to improve your health and elevate your cooking, I highly recommend trying Ceylon cinnamon. It’s the true cinnamon, and once you experience its flavor and benefits, you’ll never go back!

    Juniorlyday on

  • Быстрая доставка, вежливые курьеры – буду заказывать еще!
    букеты томск

    Thomasaduri on

  • https://techtablets.com/forum/topic/baking-with-cinnamon/

    Hey everyone! If you’ve been using regular cinnamon, it’s time to upgrade to Ceylon cinnamon—the true cinnamon that’s packed with flavor and benefits! I recently made the switch, and I’m so glad I did. If you haven’t tried Ceylon cinnamon from Sri Lanka, you’re in for a treat. It’s a total game-changer for your recipes and your health!

    Unlike the usual cassia cinnamon, which can be harsh and bitter, Ceylon cinnamon has a smoother, more delicate flavor that really enhances both sweet and savory dishes. Whether you’re sprinkling it on your morning oats or adding it to a curry, it brings a warmth and complexity you won’t get with regular cinnamon. I personally love using Ceylon cinnamon powder in my smoothies and baked goods—its subtle sweetness makes everything taste amazing.

    But it’s not just about the taste! Ceylon cinnamon comes with a ton of health benefits. It’s packed with antioxidants that help fight inflammation, improve digestion, and even regulate blood sugar levels. Since I started adding Ceylon cinnamon to my diet, I’ve noticed better digestion and more steady energy throughout the day. It’s amazing how something as simple as Ceylon cinnamon sticks or powder can make such a big difference!

    So, where to buy Ceylon cinnamon? I’ve found some great online stores that offer Ceylon cinnamon straight from Sri Lanka, and often they have it on sale! Whether you prefer Ceylon cinnamon sticks for brewing tea or powder for your baking, there are tons of options available. I recommend looking for high-quality, organic products to get the best possible cinnamon for your health.

    If you’re ready to enjoy the benefits of true cinnamon, don’t wait! Make the switch to Ceylon cinnamon today—you won’t regret it!

    Juniorlyday on

  • https://freebestads.com/0/posts/3-Services/27-Other/1641285-DRUERA.html

    Hey everyone! I just had to share my love for Ceylon cinnamon, also known as true cinnamon, which I discovered recently, and it’s quickly become my favorite spice. If you’ve been using the regular stuff, you might want to consider switching to Ceylon cinnamon from Sri Lanka—trust me, it’s worth it.

    The difference between Ceylon cinnamon and regular cinnamon (cassia) is huge. Ceylon cinnamon is much milder and sweeter, with a subtle flavor that doesn’t overpower your dishes. I’ve been using Ceylon cinnamon powder in my coffee, on my breakfast oats, and even in savory dishes like chili, and the flavor is just perfect. If you like a gentle, aromatic cinnamon, Ceylon is definitely the way to go.

    But it’s not just the flavor that sold me on Ceylon cinnamon—the benefits are amazing too! For starters, Ceylon cinnamon has lower levels of coumarin, a compound that can be harmful in large amounts and is found in most cassia cinnamon. Plus, it’s packed with antioxidants, helps balance blood sugar, and supports heart health. Since I started using it regularly, I’ve felt an improvement in my energy levels, and I don’t experience those afternoon sugar crashes anymore.

    Wondering where to buy Ceylon cinnamon? I found several online stores that sell Ceylon cinnamon sticks and powder sourced directly from Sri Lanka. They often have Ceylon cinnamon on sale, so you can stock up without breaking the bank. I’ve been getting mine from these trusted retailers, and the quality is always top-notch.

    If you’re ready to improve your health and elevate your cooking, I highly recommend trying Ceylon cinnamon. It’s the true cinnamon, and once you experience its flavor and benefits, you’ll never go back!

    Juniorlyday on

Leave a comment

Availability